You’re not connecting with users, you’re connecting with people. Let’s connect you with yours.
Committed to exceeding stakeholder expectations and delivering exceptional value to audiences, I’m a creative digital marketing specialist and speaker who’s fascinated by the ways in which content, UX, SEO, PPC, and social media converge.
Before arriving at Melbourne travel startup Rome2rio, I spent four years as one of the local music industry’s hardest workers, overseeing campaigns for the likes of Red Bull and Vans, before moving into the agency world, where I spearheaded campaigns for FTSE 250-listed corporations and national retailers alike.
I credit the success of my campaigns to a simple formula: a great campaign is one that unites the client’s goals with the audience’s interests.
In addition to being a regular presenter at General Assembly, I’ve had the honour of being a featured speaker at Monash University and RMIT and have written for Fast Company, MYOB, and more.